Privacy

Where your
data lives.

This page describes what each of our apps asks for, and where that information goes, as they ship today. If an app starts doing something different, this page changes before it does.

Last updated 27 July 2026

How our apps work today

No accounts. None of our apps currently ask you to sign up or sign in.
No servers of ours. We don’t operate a backend for these apps. As they ship today, they include no networking code and send nothing to us.
No analytics or advertising. The current versions include no analytics, tracking, or advertising SDKs, and no identifiers for advertisers.
Your content stays with you. It lives on your device. Where an app syncs, it goes through your own iCloud account — an arrangement between you and Apple that we can’t see into.

So as things stand, there is no personal data about you sitting on our side. We do not sell personal information, and we do not share it with third parties for advertising.

App by app

Each app asks only for what it needs to do its job. Here is what that means in each one as it ships today, and where the data goes.

InSeason

InSeason uses your location, while you have the app open, to work out which of seven US growing regions you are in. It asks for kilometre-level accuracy only, and your coordinates are never saved: the app keeps the resulting region — or a region you pick by hand — and nothing more. That preference is stored on your device.

Lifewheel

Your check-ins are stored on your device. iCloud sync is optional and off unless you turn it on; when you do, your check-ins travel through your own iCloud account so they follow you between your devices. With your permission, the app can save wheel images and journey videos to your photo library, and can send you reminders at a cadence you choose — those notifications are scheduled locally on your device.

The one-time unlock is handled entirely by Apple. We never see your payment details.

What Apple tells us

Because our apps are sold through the App Store, Apple gives us aggregate sales figures and — if you have agreed to share diagnostics with developers — anonymised crash reports. These come to us in a form that doesn’t identify you individually.

Deleting your data

Deleting an app removes its data from your device. Where an app syncs through iCloud, you can remove that copy in Settings → your name → iCloud. Some of our apps also offer an in-app reset, which erases your history and starts you over.

Children

Our apps aren’t directed at children, and we don’t knowingly collect personal information from them.

Changes to this policy

The studio is young and the apps are still growing. We may add things that change the picture above — optional accounts, iCloud sync in an app that doesn’t have it yet, or crash and usage reporting to help us fix what breaks.

If we do, we’ll update this page and the App Store privacy labels by the time that version ships, and change the date at the top. Where a new feature involves collecting something about you, we’ll ask before turning it on rather than switching it on quietly.

Get in touch

Questions about any of this are welcome — write to support@smalltrailstudio.com and a person will answer.